A word to the wise related to mixing social networks and political posts
Social media and politics can be a dangerous combination, as there is a real risk of losing both clients and prospects.
Read Mike Byrnes’ Financial Advisor article to get his advice in dealing with the increasingly divisive and polarizing political landscape online.
Mike covers the main thing to consider, having a policy and best practices to consider.
He also shared varying financial planner opinions on the topic from Financial Planning Association members that cover:
- Authentic
- Trolls
- Thoughtfulness
- Buckets
- Alienation
- Trade-Off
- Enemies
- Juice
Want help with your online strategy? Contact Byrnes Consulting for guidance to increase success.
