Most organizations want positive publicity but are afraid to pursue it, as they think it will cost too much. They believe they need to hire an agency, because it is too hard to achieve great PR on their own.
That is why Mike Byrnes, national speaker and President of Byrnes Consulting, delivers a presentation called “How to get PR without hiring an agency,” which he gave at a past Barron’s Top Independent Advisors Summit among numerous other places.
Get some of Mike’s advice by reading his Barron’s article for a handful of simple steps that can help financial advisors land positive publicity on their own.
- Know where to get the press
- Be ‘newsworthy’
- Work the press
- Get more eyeballs on your PR
- Compound your success
Need help building your PR strategy? Contact Byrnes Consulting for assistance.